SBUI Wisdom Conversations Web Platform

Cornerstone University School of Business/Innovation (Jan 2024 – Mar 2024)

A collaborative, private-contract project for Cornerstone University's School of Business and Innovation (SBUI) Wisdom Conversations event. Partnering directly with university executive management and a key donor, this project focused on designing and launching a mobile-responsive web platform to connect Christian organizations with local events and foster community engagement.

Project Scope & Technical Execution

• Team Leadership: Spearheaded and co-directed a cross-functional team of five through the full lifecycle development of the platform. 
• Comprehensive Branding: Collaborated on a complete brand guide including custom logo designs, color palettes, and typography ensuring the brand's voice echoed effectively across all channels. Supplied infinite-duration files and online style guides for cross-platform usage. 
• UX/UI & Web Development: Executed the UX/UI design for core pages (Home, Blog, Mission, & Contact) and seamlessly integrated social media platforms.
• Mobile Optimization: Conducted rigorous testing on WordPress device emulators to validate that the design met industry standards for usability and performance on smartphones and tablets. 
• Functionality & SEO: Configured critical plugins, including Quadmenu integration, and implemented performance and speed optimizations via Google Page Speed Insights to maximize organic search engine rankings.

Results & Deliverables

• Successfully delivered the entire project two weeks ahead of the contracted schedule. 
• Completed the project 15% under budget, managing a structured $4,000 project allocation that clearly delineated design research, concept finalization, branding, and technical configurations. 
• Established preconfigured automated website maintenance to ensure long-term, smooth operation for the client.